Uma Thurman Sues Lancome

Uma Thurman is claiming in a lawsuit that Lancome, owned by L'Oreal SA continues to use her image in advertising and marketing, years after a licensing agreement expired.

According to The Wall Street Journal, the $5 million + lawsuit, filed in U.S. District Court in Manhattan, alleges Lancome Parfuns et Beaute & Cie is using Ms. Thurman's likeness without her permission and has failed to give notice as required to third parties permitted by Lancome to use her likeness to promote Lancome products that they must cease doing so. Ads apparently have continued to run in Canada and Asia.

Lancome claims the licensing agreement frees it from liability if third parties continue to use her image after the contract expired.